Exterior view of Novotel Imagicaa hotel in Maharashtra
business

Juniper Hotels to Acquire Novotel Imagicaa for Rs 248 Crore

MUMBAI17 September 2026

Rizz Jobs News Desk·2 min read

Market Briefing

  • Juniper Hotels plans to acquire Novotel Imagicaa in Maharashtra for Rs 248 crore, enhancing its presence in the Mumbai–Pune corridor.
  • The acquisition aligns with Juniper's strategy to expand its portfolio of high-quality hotels.

Juniper Hotels has announced its intention to acquire Novotel Imagicaa, an operating hotel in Khopoli, Raigad district, Maharashtra, for a total consideration of Rs 248 crore. The acquisition, approved by Juniper's Board of Directors on September 16, 2026, aligns with the company's strategy to expand its portfolio of high-quality hotels in key Indian markets.

The acquisition is expected to enhance Juniper's presence in the Mumbai–Pune corridor, catering to leisure, social, and MICE demand. The hotel, owned by Imagicaaworld Entertainment Limited, includes restaurants, banquet and meeting facilities, and other amenities. Juniper plans to leverage its asset management expertise to drive long-term value creation from this established, cash-generating property.

The transaction does not involve any issuance of shares by Juniper Hotels. The company aims to capitalize on the diversified demand generators, offering multiple revenue streams across leisure, social, MICE, and weekend travel. Juniper's Chairman & Managing Director, Arun Kumar Saraf, emphasized the strategic fit of Novotel Imagicaa, highlighting its potential to generate stable cash flows from day one.

At Juniper, our growth journey has always been guided by a simple principle: grow with purpose and create value for the long term. Novotel Imagicaa represents the kind of asset we look for. It is an established hospitality property with scale, a strong destination proposition, and multiple demand generators.

Arun Kumar Saraf, Chairman & Managing Director, Juniper Hotels

Juniper Hotels' stock has seen a 12.97% increase over the past month, although it has declined by 13.37% in the current calendar year and 26.59% over the last year. The acquisition is part of Juniper's broader strategy to double its portfolio to 4,000 rooms, with an investment of ₹1,930 crore earmarked for this expansion.

Background

The acquisition of Novotel Imagicaa is a significant step in Juniper Hotels' expansion strategy, offering strategic advantages such as immediate cash flow generation and enhanced presence in a key market corridor.

Investors and market watchers will be keen to see how this acquisition impacts Juniper's financial performance and market position in the coming months.

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Topics

Juniper HotelsNovotel Imagicaaacquisitionhospitality sectorMaharashtra

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